Category Archives: Social Media

Twitter Territory ReTaken

Having worked on several full scale, business social media marketing projects, I often face the unhappy task of helping a company regain control of an orphaned Twitter or Facebook page, or two or three! Well meaning or unknowing staff persons … Continue reading

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Free Social Media Icons in PNG format

Social media icons are abundant, but every time I design a new website I wind up needing to find a new set or a different size to add to the design. Over the past few years as a web designer … Continue reading

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How to let someone Facebook follow you without “friending”

I have received several inquiries from small business professionals asking how to let someone follow their personal Facebook page without adding them as a friend. It may sound like an unusual request, but there are some occasions when business professionals … Continue reading

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Top Directories and Social Media Sites for Small Business

Many small business owners ask me for a quick list of the top social media sites they should consider for promoting their business. Since managing social media sites for them is more of a time commitment than a financial investment, … Continue reading

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Kickstarting your Facebook Ads | A Holiday Success Story with Flutronix

It is not often that we get the chance to support a cause and see amazingly successful results in the span of a few short weeks. But, that is exactly what happened when I encountered the talented and lively Flutronix … Continue reading

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How to Add an Administrator to Your Facebook Page

Updated 8/14/2015 As a small businesses grows in size and complexity it will often begin enlisting the support of others to help support it’s efforts. Social media management is a natural area to gain support from a professional marketing consultant. … Continue reading

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Can a Business Facebook Page Help a Professional Services Business?

This intriguing question was recently asked by one of my professional services colleagues, Barry Feldman. Barry authors a popular marketing blog called “The Point” and also guest writes for Social Media Today. The question is intriguing to me since it … Continue reading

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Business Facebook Page Fact Sheet

Figuring out how to design a business Facebook page is a common task for many start-up businesses. And, one of the most confusing elements of the initial setup is deciding what type of business page should be created. Here are … Continue reading

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Ten Tools I Use for Social Media Marketing

Social Media Managers have a multitude of internet tools at their fingertips to help them design, create and manage their social media accounts. I use these ten tools regularly with many of the social media client properties that I manage. … Continue reading

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Best Practices for Business Facebook Page Management

Best practices for Facebook management are becoming well known and well documented industry standards. Here is my list of best practices for small business Facebook pages: Invite your personal Facebook friends and contacts to ‘like’ your page and ask your … Continue reading

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