Category Archives: Social Media

Best Practice for Business Facebook Page Design

Designing a Facebook page for a company, cause, brand or local business should involve as much attention to detail as the corresponding professional website. Too often companies create a Facebook page with little forethought or advanced planning. What’s worse is … Continue reading

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Twitter Territory ReTaken

Having worked on several full scale, business social media marketing projects, I often face the unhappy task of helping a company regain control of an orphaned Twitter or Facebook page, or two or three! Well meaning or unknowing staff persons … Continue reading

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Free Social Media Icons in PNG format

Social media icons are abundant, but every time I design a new website I wind up needing to find a new set or a different size to add to the design. Over the past few years as a web designer … Continue reading

Posted in Social Media, Web Design | Tagged , , , , , , , | 77 Comments

How to let someone Facebook follow you without “friending”

I have received several inquiries from small business professionals asking how to let someone follow their personal Facebook page without adding them as a friend. It may sound like an unusual request, but there are some occasions when business professionals … Continue reading

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Top Directories and Social Media Sites for Small Business

Many small business owners ask me for a quick list of the top social media sites they should consider for promoting their business. Since managing social media sites for them is more of a time commitment than a financial investment, … Continue reading

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Kickstarting your Facebook Ads | A Holiday Success Story with Flutronix

It is not often that we get the chance to support a cause and see amazingly successful results in the span of a few short weeks. But, that is exactly what happened when I encountered the talented and lively Flutronix … Continue reading

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Can a Business Facebook Page Help a Professional Services Business?

This intriguing question was recently asked by one of my professional services colleagues, Barry Feldman. Barry authors a popular marketing blog called “The Point” and also guest writes for Social Media Today. The question is intriguing to me since it … Continue reading

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Business Facebook Page Fact Sheet

Figuring out how to design a business Facebook page is a common task for many start-up businesses. And, one of the most confusing elements of the initial setup is deciding what type of business page should be created. Here are … Continue reading

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Ten Tools I Use for Social Media Marketing

Social Media Managers have a multitude of internet tools at their fingertips to help them design, create and manage their social media accounts. I use these ten tools regularly with many of the social media client properties that I manage. … Continue reading

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