Tag Archives: facebook best practice

Best Practice for Business Facebook Page Design

Posted on February 24, 2014 by Brian Loebig

Designing a Facebook page for a company, cause, brand or local business should involve as much attention to detail as the corresponding professional website. Too often companies create a Facebook page with little forethought or advanced planning. What’s worse is … Continue reading →

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Can a Business Facebook Page Help a Professional Services Business?

Posted on December 1, 2012 by Brian Loebig

This intriguing question was recently asked by one of my professional services colleagues, Barry Feldman. Barry authors a popular marketing blog called “The Point” and also guest writes for Social Media Today. The question is intriguing to me since it … Continue reading →

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Best Practices for Business Facebook Page Management

Posted on October 10, 2012 by Brian Loebig

Best practices for Facebook management are becoming well known and well documented industry standards. Here is my list of best practices for small business Facebook pages: Invite your personal Facebook friends and contacts to ‘like’ your page and ask your … Continue reading →

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Best Practice Tips for Facebook Ads

Posted on July 4, 2011 by Brian Loebig

Creating effective Facebook Ads is more of an art than a science. A small business should experiment with several different types of ads and target audiences in combination with the attractive images and clear calls to action. Think concise, clear … Continue reading →

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Best Practice for Business Facebook and Twitter Fan Engagement

Posted on July 3, 2011 by Brian Loebig

Twitter provides a great list of best practices for business on their website. However, these guidelines are also relevant for business Facebook pages. Here is my retake on Twitter’s best practices from a small business or sole proprietor’s perspective: Share … Continue reading →

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