Ten Tools I Use for Social Media Marketing

Ten Social Media Tools

Social Media Managers have a multitude of internet tools at their fingertips to help them design, create and manage their social media accounts. I use these ten tools regularly with many of the social media client properties that I manage. What tools do YOU use?

1. HootSuite

A great free tool for managing social media posts across multiple properties. I pre-post a week of status updates quickly and efficiently.

2. CaptureWizPro

Low cost, high quality, screen capture tool on steroids. I use CaptureWiz to grab snippets of images, videos and even scrolling drop down menu items that I can design into a graphic for a social media post.

3. Linkedin Groups

Linkedin status updates and groups are a perfect place to engage with others and share important updates with your professional connections. I post status updates that can then be leveraged into a post in a relevant Linkedin group.

4. Wildfire Apps Social Media Monitor

The best free tool for benchmarking Twitter and Facebook pages against competitors.

5. Microsoft Royalty Free Images

Loads of royalty-free images, photos, animations, sounds and icons that can be used to customize social status updates.

6. My Tab App

Free and functional Facebook App that allows you to create a custom ‘reveal tab’ on a facebook page. Read a step by step article about how to use My Tab.

7. Toodledo

Free web-based To-Do list for organizing and prioritizing social media tasks and projects.

8. Google Docs

Easy document sharing in the cloud. I use Google Docs to share monthly social media metrics with some clients. View a sample social media measurement report.

9. ZoomSphere

One of the best places to search for industry leading Facebook pages.

10. Fake Follower Check

A free and quick Twitter follower checking tool to determine the quality of Twitter followers

What tools would you add to this list? Were any of these new ideas to you? Browse my other social media articles here…

About Brian Loebig

Owner of LoebigInk.com, author of TheInkBlog.net, CriminalThinking.net and part-time Technology Manager for the Alliance for Performance Excellence, Brian has over 15 years of experience working in the quality improvement, human services and technology fields as an administrator and consultant. Brian has also worked as a practitioner and administrator in the corrections, substance abuse and human services fields with a special emphasis on technology. He continues to work with numerous community-based non-profits as a web technology consultant, board member and volunteer. Feel free to .
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6 Responses to Ten Tools I Use for Social Media Marketing

  1. Jakub Mach says:

    Hi Brian,

    you have mentioned ZoomSphere.com on your list. You recommend this tool to take inspiration from market leaders. But ZoomSphere.com is quire complex solutions, so why do not you use it also for contacts management, customer care (social inbox), mentions monitoring (engagement console) or integrated publisher?


    • BrianL says:

      Thanks for the comment Jakub. I have only just begun to explore Zoomsphere and will gladly explore its full features! For the social media neophyte, the website is a bit confusing. There is no mention even on the home page what Zoomsphere is. It would be nice to see an ‘about us’ or ‘what is zoomsphere’ page.

  2. danny says:

    Great list – thanks for sharing! I use many of these tools but would add engator.com to the list.

  3. Pingback: Business Facebook Page Fact Sheet | The Ink Blog

  4. Pingback: Top Directories and Social Media Sites for Small Business | The Ink Blog

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