Author Archives: Brian Loebig

Unknown's avatar

About Brian Loebig

Owner of LoebigInk.com, author of TheInkBlog.net, CriminalThinking.net and part-time Technology Manager for the Alliance for Performance Excellence, Brian has over 15 years of experience working in the quality improvement, human services and technology fields as an administrator and consultant. Brian has also worked as a practitioner and administrator in the corrections, substance abuse and human services fields with a special emphasis on technology. He continues to work with numerous community-based non-profits as a web technology consultant, board member and volunteer. Feel free to .

Great Tech Tools: CaptureWizPro

Posted on July 23, 2011 by Brian Loebig

CaptureWizPro http://www.pixelmetrics.com What it is: CaptureWizPro is a professional tool for capturing anything on your screen, even tricky items like the entire contents of scrolling areas, drop-down lists, tool tips, mouse pointers and screen savers. There’s also a high-performance recorder … Continue reading →

Posted in Great Tech Tools | Tagged , , , , , , , , , , , , , , , , , | 1 Comment

Best Practice Tips for Facebook Ads

Posted on July 4, 2011 by Brian Loebig

Creating effective Facebook Ads is more of an art than a science. A small business should experiment with several different types of ads and target audiences in combination with the attractive images and clear calls to action. Think concise, clear … Continue reading →

Posted in Social Media | Tagged , , , , | 3 Comments

Top 10 Mistakes in Small Business Web Design

Posted on July 4, 2011 by Brian Loebig

The Ink Blog’s Top 10 Mistakes in Small Business Web Design Unclear purpose for the site Decide on one to two primary purposes for your site that are customer focused. Design your site around this basic principle and expand content … Continue reading →

Posted in Web Design | Tagged , , , , | 3 Comments

Best Practice for Business Facebook and Twitter Fan Engagement

Posted on July 3, 2011 by Brian Loebig

Twitter provides a great list of best practices for business on their website. However, these guidelines are also relevant for business Facebook pages. Here is my retake on Twitter’s best practices from a small business or sole proprietor’s perspective: Share … Continue reading →

Posted in Social Media | Tagged , , , , | Leave a comment

Social Media Success in Small Business

Posted on June 18, 2011 by Brian Loebig

Social media marketing benefits small business by providing an new channel for customer support, a means to gain customer and competitive insight, recruitment and retention of new customers and business partners, and a method for managing ones business reputation online. … Continue reading →

Posted in Social Media | Tagged , , | Leave a comment

The Ink Blog Debut

Posted on May 24, 2011 by Brian Loebig

Welcome to the inaugural issue of The Ink Blog! This blog will be dedicated to providing tips, tools and low cost technology solutions for sole proprietors, small businesses and non-profits that need as many low-cost and free resources and ideas … Continue reading →

Posted in Uncategorized | 2 Comments